If someone orders a product from your online store, how quickly are you able to get it to them?
The answer to that question might determine how successful your store is—or isn’t—over the next year or two.
One recent survey revealed that more than 60% of online retailers are going to offer same-day shipping to their customers by the end of 2019. It could make it difficult for companies that can’t ship items that fast to keep up.
The so-called “last mile problem” is a problem that many online stores are dealing with right now. They’re trying to figure out the most effective ways to get products into customers’ hands sooner than larger retailers can do it.
If the last mile problem has turned into a major issue for your company, there are ways to solve it. Here are the steps you’ll need to take to do it.
Learn What Last Mile Delivery and the Last Mile Problem Are
Before you can begin trying to solve your company’s last mile problem, it’s important for you to understand what last mile delivery is. It’s also important for you to have a good understanding of what the last mile problem entails.
Last mile delivery is, as its name would suggest, the last leg of the shipping process when a company ships a product to a customer. It involves taking the product from a distribution center or warehouse and bringing it to a customer’s front door.
This might seem simple enough. But studies have shown that it’s one of the most inefficient parts of the shipping process.
In fact, it makes up almost 30% of the total cost of shipping a product. It does this despite the fact that it doesn’t cover anywhere near as much ground as the other parts of the shipping process.
This is where the last mile problem comes in. This problem alludes to the unique challenges that companies face when trying to take their products the “last mile.”
Some of these challenges include:
- Congestion in urban areas that causes products to arrive later than expected
- Products containing incorrect or invalid addresses on their packaging
- Customers not being home to accept their packages when they arrive at their front doors
It’s up to companies to figure out solutions to these challenges. This is the problem that they face now that many consumers are demanding next-day and even same-day delivery.
Identify the Best Ways to Manage Last Mile Logistics
At this point, you should have a better understanding of last mile delivery and the last mile problem. Now, let’s talk about some of the ways that companies are solving the problem at hand.
It’s not easy to do. But there are some solutions that are providing relief for companies that are doing their best to offer their customers the fastest shipping options.
Some companies are rethinking the way they’re automating their packaging and shipping processes. By streamlining these processes and making them more efficient, they’re buying themselves time down the line. This gives them more time to deal with last mile delivery.
Some companies are also rethinking where they put their distribution centers and warehouses. They’re putting them in places where they’re making a lot of their deliveries. They’re also opening up new distribution centers and warehouses to get closer to their customers.
But working with experienced last mile delivery companies might be the most practical solution companies have come up with for last mile logistics. They’re forming relationships with these companies and counting on them to help them deliver products on time.
Work With a Trusted Last Mile Delivery Company
Do you believe that your company might be able to benefit from working with a last mile delivery company in a big way? It could be the answer to your prayers as far as your shipping issues are concerned.
You shouldn’t work with any last mile delivery company, though. You should team up with one that knows how to make last mile deliveries in a hurry.
They should also specialize in doing more than just delivering packages. They should go the extra mile to ensure your last mile deliveries are a total success.
A good last mile delivery company will:
- Put a premium on taking your products and delivering them as fast as they can
- Avoid allowing congestion to stop them from making timely deliveries
- Use the most reliable forms of transportation to protect your products during the delivery process
- Rely on state-of-the-art technology to move items from the cargo bay of trucks to your customer’ front doors
- Offer packaging removal and assembly to customers who request it
- Ask for signatures to confirm deliveries and to show that customers accepted them
Your last mile delivery company should know how to make the final step in the shipping process go smoothly. They should also make every effort to make sure that your customers are happy with your company when everything is all said and done.
By working with this kind of company, you can eliminate the last mile problem. You can also show your customers you’re committed to providing them with the most pleasant shopping experience possible.
Make the Last Mile Problem a Thing of the Past
The last mile problem is something that’s taking a toll on all online retailers right now. From small mom-and-pop shops to much larger conglomerates, there is a push to solve the problem across the board.
Is your company struggling to find the right solutions for last mile logistics? We would love to help by serving as your last mile delivery company.
We have drivers who can make deliveries on your behalf at a moment’s notice. They can go above and beyond to keep your customers happy and prevent the last mile problem from limiting your company’s growth.
Contact us today to learn more about our excellent last mile delivery solutions.